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Que is a quick concept food kiosk selling modern Vietnamese food in the heart of Somerset.
Born out of a conversation by the pool with a friend (both in mid-career crisis if you just have to know 😉 ) by accident , Que has evolved from a coffeeshop stall in Toa Payoh as test bed to a food kiosk at Somerset area to bring the owner’s personal interpretation of modern Vietnamese food to the local while still staying its authentic core.
The idea was to build an F&B startup based on Lean Startup methodology. It seems to work (with lots of lost skin, burnt, cuts, tears and pain!) ! While both Toa Payoh and even Somerset are still MVP (minimum viable product) versions, we are working hard toward a day where Que has a proper location serving interesting and nice Vietnamese food and playing jazz whole day :).
Que, or Quê, pronounced same as “que” in “que sera sera” means Home town in Vietnamese. When Que’s owner was looking for a name for this business, suddenly this just popped into her head and refused to go away, together with the song (lol!). That’s how Que was born/chosen.